Strategic Research

Strategic planning is essential to your success marketing your law firm. Lawyers Marketing Agency offres the perfect combination of marketing and legal expertise to provide strategic marketing solutions for today’s lawyers. From competitive market research to focus groups to our LMA Strategic Planning Survey, Lawyers Marketing Agency will work with you to set your law firm's marketing plan on the track to success. Our strategic research offerings include:

  • The LMA Strategic Planning Survey utilizes a series of proprietary questions developed specifically for law firms to help you determine where you are and where you need to be with your efforts to market your law firm. 
  • Market and competitive research enables you to understand who your primary competitors are and where they are focusing their law firm marketing efforts.
  • Focus groups provide a clear view of what current or potential clients think about your law firm. When this information is obtained by an unbiased third-party, it provides an accurate view of what you are doing right and where improvements might be needed.

Lawyers Marketing Agency provides a variety of customized strategic planning and research tools designed to fit your law firm’s particular needs. We are committed to work with only one firm per legal practice area in each TV market during our partnership.

Ask a question or tell us about your situation by filling out the form below. For immediate attention, please call 1.919.821.4004.

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A Lawyer & Marketer

Lawyers Marketing Agency brings together decades of law firm marketing and practical legal expertise from legal marketing expert Lauren Black, a former attorney, and herLauren Black, President lawyer marketing team.  

Lauren and other team members have spoken at various legal marketing seminars and conferences on a variety of subjects related to lawyer marketing, such as best practices for marketing your law firm, creating a marketing plan & budget, how to brand law firms for market dominance, how to use PR to market your firm, communications and branding, outdoor advertising for lawyers, television buying for lawyers, creating budget through Yellow Page reduction, and more.